BitBucket - download source as ZIP

I know I can get the project through git clone command, but is there any way, how to download the project through the web interface from BitBucket.org? In the best way, I am looking for a way to download a project source as ZIP compress file.

For the latest version of Bitbucket (2016+), the download link can be found in the Download menu item.

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Pre-2016

First method

In the Overview page of the repo, there is a link to download the project.

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Second method

Go to Downloads -> Branches -> Download the branch that you want (as .zip, .gz or .bz2). There you'll find download links for all tags. The links will be in the format:

https://bitbucket.org/owner/repository/get/v0.1.2.tar.gz

By tweaking it a little bit, you can also have access to any revision by changing the tag to the commit hash:

https://bitbucket.org/owner/repository/get/A0B1C2D.tar.gz

Now Its Updated and very easy to download!

Select your repository from Dashboard or Repository tab.

And then just click on Download tab having icon of download. It will Let you download whole repository in zip format.

For git repositories, to download the latest commit, you can use:

https://bitbucket.org/owner/repository/get/HEAD.zip

For mercurial repositories:

https://bitbucket.org/owner/repository/get/tip.zip

Direct download:

Go to the project repository from the dashboard of bitbucket. Select downloads from the left menu. Choose Download repository.

In Bitbucket Server you can do a download by clicking on ... next to the branch and then Download

For more info see Download an archive from Bitbucket Server

To Download Specific Branch - Go To Downloads from Left panel, Select Branches on Downloads page. It will list all Branches available. Download your desired branch in zip, gz, or bz2 format.

I was trying to figure out if it's possible to browse the code of an earlier commit like you can on GitHub and it brought me here. I used the information I found here, and after fiddling around with the urls, I actually found a way to browse code of old commits as well. Even though the question/answer is about downloading the code of an earlier commit, I thought I'd just add an answer for browsing the code also.

When you're browsing your code the URL is something like:

https://bitbucket.org/user/repo/src/

and by adding a commit hash at the end like this:

https://bitbucket.org/user/repo/src/a0328cb

You can browse the code at the point of that commit. I don't understand why there's no dropdown box for choosing a commit directly, the feature is already there. Strange.

In case you want to download the repo from your shell/terminal it should work like this:

wget https://user:password@bitbucket.org/user-name/repo-name/get/master.tar.bz2

or whatever download URL you might have.

Please make sure the user:password are both URL-encoded. So for instance if your username contains the @ symbol then replace it with %40.